… although I think today is probably the wrong day for 7-11 to be issuing this press release about its upcoming tie-in promotion to “X-Men Origins: Wolverine”, which not only offers collectible Slurpee cups but introduces a brand-new flavor of frozen sludge drink:
Accompanying the superhero Slurpee cups featuring action-packed graphics of Wolverine, Sabretooth and Gambit is a new, remarkable Slurpee flavor – Mutant Berry. Billed as Hawaiian Punch Berry Limeade Blast, the Dr Pepper-created flavor was one of the top vote-getters in independent taste tests held last summer. Other winning flavors in a mass consumer taste-off last year will be featured throughout the summer Slurpee season.
Did anyone else’s eyes just cross? I think it says that Mutant Berry is the secret identity of Dr. Pepper’s Hawaiian Punch Berry Limeade Blast. Or it might just be having a seizure. And wait, there’s more:
Movie promotions at 7-Eleven stores typically have been tied to 7-Eleven’s cold proprietary beverages, but this year, for the first time, X-Men Origins: Wolverine makes the leap to hot beverages. X-Treme Energy Cappuccino and a refillable stainless steel coffee mug sporting Wolverine’s trademark triple claw slash mark will be offered in 7-Eleven stores. Infused with taurine, a 12-ounce serving of X-Treme Energy Cappuccino, contains the same amount of caffeine as an 8-ounce can of Red Bull (or 8-ounce energy drink).
Several people wrote that, and several other people approved it. Presumably after drinking a vat of X-Treme Energy Cappuccino. God help us all.
That said, if anyone doesn’t want their Wolverine travel mug …
Meanwhile, someone over at Fox might have gotten brainfreeze and messed up on the job, resulting in this…
http://www.citynews.ca/news/news_33395.aspx
Just saying…not exactly like someone goes “oops, shouldn’t have pressed ‘upload’…”
Now I gotta go hunt me down one of them Mutant Berry Drinks…Mmmmmm…(droool)
D.M.
Don’t forget to mention that today the movie leaked in amazing DVD quality today. (I would add that it leaked “online” but I think that’s pretty much understood.)
Leaked Snikt. Their next drink, perhaps.
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