Funny thing: Over the last week or so, I’ve done a number of TV news hits to discuss the “amazing success” of The DaVinci Code, and been asked more than once whether its awesome” $77 North American opening demonstrates is indicative of the public’s rejection of the harsh critical response.
I’ve long argued that box-office success is no indication of a movie’s subjective quality — the backlash for The Blair Witch Project nicely illustrates the radical disconnect beween tickets sold and audience enjoyment, while the numbers for any Michael Bay project before The Island demonstrate the disconnect between bums in seats and aesthetic accomplishment.
Turns out none of that matters. It’s all about this guy.
DaVinci opens to $77 million. The X-Men threequel kicks its underdeveloped ass. And just you watch: Tomorrow, Brian Grazer starts telling anybody who’ll listen that people flocked to X3 because his movie gave them a taste for Ian McKellen as a duplicitous, calculating mastermind.